The Trade Association of PIMEEF, together with the Consell de Ibiza and the island’s town halls, launches the 15th edition of its Christmas campaign with an attractive prize of 6,000 euros to spend in participating local businesses. This initiative, already traditional in Ibiza, seeks to boost Christmas shopping and support the retail trade in one of the most important periods of the year. The campaign kicks off this Friday, November 29, coinciding with Black Friday, and will run until January 7, 2025, a period in which customers can receive tickets for their purchases in participating businesses.
What makes this campaign special?
This edition will distribute 55,000 tickets, with which customers will participate in the drawing on January 10, 2025 at the headquarters of PIMEEF. The winner will have the opportunity to spend the prize on a single day, Friday, January 24, following rules that ensure that all participating businesses benefit from this initiative. The winner will have to spend a minimum of 200 euros in the store that awarded the previous prize, Pescados Chorat, and a maximum of 600 euros per establishment, thus ensuring a balanced distribution among the businesses.
Essential support for local commerce
The campaign not only rewards customers, but also strengthens the commercial fabric of Ibiza. According to PIMEEF, this initiative has proven to be a driving force for local sales, encouraging the flow of customers and highlighting the quality and proximity of island commerce. The day of the award, January 24, will not only be a unique opportunity for the winner, but also a media event that will show the commitment of local commerce with its customers.